The Benefits of Synthetic Monitoring



With the world increasing its reliance upon websites and web applications, discovering the end-user experience is vital to ensure that your digital platform is delivering a positive experience. Nowadays, everyone wants things to happen quickly, including fast response times to page loads. By constantly observing your website or application through synthetic monitoring, you can help to make the end-user experience better. Synthetic monitoring, sometimes called directed monitoring, is an active monitoring system that allows you to have greater control and collect specific data from your website or application. Unlike real-user monitoring, which is passive and relies on real data, this technology, as its name would suggest, simulates the data. It does this by visiting websites and recording the data that it finds. Behavioral scripts are created in the web browser to mimic the path a real customer might take through a website. It can be used within or outside your firewall. What are the benefits?

Discover Issues That Might Be Present 

With this technology, you can discover any issues that your website or application is experiencing. Due to the fact that it actively observers, it sends you alerts if there are any problems present with vital factors such as availability and response times. By emulating real user activity on your digital platform, you can troubleshoot the issues present and get them fixed before they have a huge impact on your reputation and bottom line. Even if you have not yet launched an area of your website or app, you can still use this technology to check the performance that customers will experience when it does go live.

Discover the Performance for Users from Different Geographies

If your business is global, ensuring that you have a positive end-user experience for your customers – no matter where they are in the world – is crucial. With the help of Pingdom Synthetic Monitoring, you can analyze performance trends across the world and use that data to optimize your website and/or application to ensure everyone has a great user experience.

Measure Service Level Agreements

Service level agreements (SLA) can be measured with the help of synthetic monitoring. By using it, you can have a better understanding of the availability of your service and whether there are any limitations that could cause your site/app to not be accessible.

Third-Party Involvements

If your business requires the use of third-party extensions, plugins or cookies – as so many new websites and applications do – synthetic monitoring can help you to check how they are functioning. Whether this is to process a payment or complete a site search, you can check their performance and any unavailability which could harm your business. With this crucial data, you will be able to maximize every element of your website and hold any third-parties accountable.

Find Out What the User-Experience Is Really Like

Wondering how fast your website is loading at this very moment? Want to know how effective its performance is? Are you concerned whether transactions are working? Synthetic monitoring allows you to test your website for all of these issues and inconsistences, allowing you to pinpoint big and small problems before your customers do.