What are website templates?
Website templates are the sets of pre-coded web pages that serve as a skeleton for your website. Landing pages, portfolio blogs or corporate websites – everything mind-blowing-and-technically-complex has been done for you! Your task is to fill it up with your unique content and start doing what you enjoy.
Website template purposes
- Excellent foundation for e-commerce;
- Perfect match for creative portfolios or blogs;
- Professional enough to contribute to the business;
- Suitable for the websites that use CMS (e.g. WordPress, Joomla, PrestaShop);
- Beneficial for those who only want to create an application, poll or landing page.
Probably, you are already panicking. What template to choose? What do I really need? Are they customizable? The answer to the last question is “yes”. Website template design is a customizable foundation for your website that makes YOU the only creator and magician. Are you ready to come up with the sickest website ever? Here you have the key elements you need.
Key elements of website templates
Best site templates contain multiple key elements: shopping carts, “thank you” page, technical pages and other components. The choice of them is attributable to the platform activity type.
Number of pages
First of all, ask yourself a question: “Do I want a simple single-page site or a multi-page one?”. Blogs do not demand that many additional options as, for instance, sites for shopping (where you need items pages, shopping cart and other functions). “Single-page” websites are easy to navigate and maintain but challenging to optimize for search engines.
You also need to decide whether you need a full-width design or not. Traditionally, business platforms use boxed width. This, however, is not a rule. You are a creator! Then comes the header of the website. Once again, it depends on the niche you are working on: choose a video background header is you want to attract your customers` attention to your new pizza. I bet they will run with their legs flailing about when they see the video. On the other hand, choose static header with content just to be on the safe side. It will contain a headline, supporting paragraph, call to action (what you expect your visitors to do as a next step) and image.
Ask yourself another question: “Do I need a mobile browser optimization?”. Yes, it is quintessential when we are talking about nowadays` society. Your fashion blog will only benefit from a fully responsive website since ladies can read it while commuting. Your sushi-bar responsive website will be idyllic for a group of friends who decided to throw an impromptu party. These types of templates easily adapt when open on mobile devices and that is why they guarantee higher conversion rates.
“About us” page
If your company is not a household name you definitely need this one! Tell your customers or viewers about your goals, achievements and main concepts. This page can also serve as a place for introducing your social media links. Use several photos or a video to keep it engaging but not overwhelming.
Page templates are the easiest way possible to start doing what you really like to do. Website templates are impeccable for a person who would like to stay away from all the coding fuss. You just need to choose a ready template, customize it and start doing what you enjoy.